On the corner of Main Street and First Avenue of Dodge Center, the Dodge Center Event sign has been a part of the community for over thirty years. It was purchased by the city in 1977 from a company in Cleveland, Ohio called Diversa-Sign, which is still in business today though it no longer makes the "Keystone Series" signs. The sign was bought by the city for $1,884, and has been put to good use keeping the community updated on upcoming city events.
The event sign has been through much in these past years, from the record high temperatures to the surprise snowstorm this May.
In May of 1990, the city had Hayfield Electric, Inc. install lighting for the sign, making it visible twenty-four hours a day. Three years ago, it was repaired by the city's maintenance crew. The top portion was painted and it was caulked between the panels. However, not much has been done to improve it since then. The city researched the cost of LED lights years ago, but they found it too expensive. Also, it is not in the city's budget to repair it.
Over the past nine years, Administrative Assistant Linda Nagel has been changing the sign and putting up notices. Before that, it was handled by a number of people, originally it was a duty of the Boy Scouts. She tries hard to update the message at least once a month, but her duties at the city keep her very busy, therefore she lacks the time to do it as often as she would like. Not to mention the frailty of the sign, which must make the job that much more time consuming.
"I wish I could post more often, because people really do pay attention to it," Nagel said.
Churches and other organizations have expressed a desire to have their messages posted on it. However, because of the lack of time, the condition of the sign and the fact that it would be difficult to accommodate everyone, most messages are that of the city itself.
So far, no fundraising has been done for the sign specifically.